20Growth: The $6.6B Growth Engine Behind ElevenLabs | Why ElevenLabs Do Not Have PMs | The 7 Part Launch Playbook to Crush All Launches with Luke Harries, Head of Growth @ ElevenLabs
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This is 20 Growth with me, Harry Sebings, and I'm so excited for the episode today. This is the best 20 growth show that we've ever done. It's the most downloaded 20 growth show of 2025, featuring 11 Labs's head of growth, Luke Harry's. Now this was recorded in May, but now the company is valued at close to $7 billion, does $400 million in revenue and has some absolute crackers like why 11 Labs don't have PMs.
Luke is one of the best and this was a masterclass in how the very best do growth in 2025 and 2026. But before we dive into the show today, SecureFrame empowers businesses to build trust with customers by simplifying information security and compliance through AI and automation. Thousands of fast-growing businesses including NASDAQ, AngelList, Doodle and Coda trust Secureframe to expedite their compliance journey for global security and privacy standards such as SOC2 and ISO 27001, CMMC, NIST standards, and more. Backed by top-tier investors in corporations like Google and Kleiner Perkins, the company is among Forbes' list of the top 100 startup employers for 2024.
G2's best software awards for high satisfaction products and a recipient of the 2024 Cybersecurity Excellence Awards, something I definitely never got in school myself. Learn more today at secureframe.com. And once SecureFrame locks down compliance, Pendo makes sure your product truly lands with customers. Whether it's the software you build or the software you buy, your tech stat should be creating results, not creating roadblocks.
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