Live Episode! Peloton: John Foley

Uh Mm. So really quick before we start the show, I want to tell you about a live event we are about to do in Portland, Oregon on Thursday, May 16th. I'll be talking with Set Tibbett, he's the founder and CEO of Toeferky. The show is supported by American Express, and our other live events have sold out fast, so to get tickets, Go to nprpresents dot org and I hope to see you in Portland.

I was a nobody from Key Largo, and here are named venture capitalists. I mean I don't want to call them out by name, but think of twenty venture capitalists you've heard their name, I'm sitting there and they're saying, No, this is dumb, no thank you. And you're like, who am I to think that this named person at this named shop is wrong? Yeah. R and PR? It's how I built this, a show about innovators, entrepreneurs, idealists, and the stories behind the movements they built. Guy Rise and on the show today.

A man who knew almost nothing about fitness, media, or technology Built a brand that does all three. Peloton. A high-tech home fitness company valued at more than four billion dollars. So it's hard to account for all the money generated by the fitness industry in the US, but if you factor in gym memberships alone, it's around$30 billion a year.

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