20Sales: ElevenLabs: Why We Set a 20x Sales Quota | How to Structure Sales Compensation Plans | Customer Success: 'Total BS' or Growth Engine? | Building an AI Sales Machine: What Tools & Tactics Must CROs Adopt Today with Carles Reina
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We had two employees that in February had already achieved the entire full year quota. Customer success needs to be a money generation function for the business. The role of a CRO is fundamentally thinking about like not the revenues today, but the revenues of tomorrow. Let's do the things that no one is doing. That is what makes me passion.
And that is what a good CRO, I think, needs to be doing because we're not here to do easy stuff. It's like the fastest product in terms of revenues that we've ever had. It's just insane. If you want to do something, budget is never going to be a problem. This is 20VC with me, Harry Stebbings, and I'm so excited to welcome a dear friend Carles Reyner.
Carles is the CRO at Eleven Labs, one of the fastest-growing companies on the planet. He was also one of the first investors there. He scaled the revenue org from zero to over 350 million in ARR. This is a masterclass in scale. scaling sales in an AI-first world.
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