Vita Coco: Michael Kirban

Hey, really quick before we start the show, how I built this is now a book, and it's coming out in a few weeks. It's full of insights, advice, wisdom, and guidance, all told through the stories of some of the most amazing entrepreneurs on earth. And if you pre order the book right now before September thirtieth, I will send you a signed book plate to put inside the book. For free to order the book and to get your free book plate, visit GuyRas. dot com. Just a quick heads up before we start the show, there are a couple of swear words in this episode, so you may want to keep that in mind if you're listening with kids.

Okay. Now onto the show. I would go in on my rollerblades,'cause I could hit I don't know, fifty stores in a day on my rollerblades, whereas if I was, you know, walking it'd be a lot less. One of the early stores I went into, I found the store manager. First he's laughing at me'cause I'm on rollerblades and I'm a sales guy without a polo shirt and a briefcase. And he takes a sip, and he said, This is never gonna work.

Sock water. From MPR, it's how I built this. a show about innovators, entrepreneurs, idealists, and the stories behind the movements they built.

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