transcript · 17,037 words

How a great founder becomes a great CEO | Jonathan Lowenhar (co-founder of Enjoy The Work)

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You basically spend all your time working with founders, and through that studying you create frameworks and training and you use that in your work. I think that's what many, many founders are looking for is how to I avoid pain to be a founder is a state of being. It's an attitude. To be a CEO is a craft. The more founders who can accept that those are two separate things, and they're both equally important to build an ascendant startup, the better all of us will be. I'm kinda tired of talking about founder mode, but it feels like what you're describing is founder mode and manager mode. Founder mode gets me angry. That article just got me. Me hot. It really felt like An excuse

We were giving founders a permission to not learn the job. It's not manager mode is bad. Is the greatest CEOs know when to calibrate which one is needed. Something that you talk about are kind of these two phases to a startup journey, and most people focus on the first phase. Phase one is build something people want to buy. Phase two, the one we don't talk about, is now you have to build a company around that thing people wanna buy. Building a company is always the same. I don't care if it's med tech or fintech or hardware consumer. You've come up with this methodology that you call the magic box paradigm that helps founders think about how to lead to a successful exit long term. This is a traditional sales process. You build a list of the companies that might want to acquire you. You ping them and you hope you get a deal. Magic Box argues that the best Test outcomes for early stage startups don't happen that way. You're never for sale. In fact, you have seduced a buyer. They see the fantasy, they fall in love. Today my guest is Jonathan Loenhart.

Jonathan runs a firm called Enjoy the Work. Which I've heard amazing things about from so many people over the years. Their firm has a singular mission. To help founders become great CEOs. They do this through a blend of mentoring and advising services.

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