Former Netflix CEO: “They're Lying To You About Hard Work!” Building a $278 Billion Company Wasn’t Built On Hard Work!
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We were in deep trouble at Netflix. We had losses of about fifty million dollars. We have gotta sell this sucker fast. Mark Randolph is an American tech entrepreneur, the co-founder and first CEO of Netflix, with a career planning numerous startups and ventures, Mark's expertise in innovation, leadership, and business strategy is unparalleled. August 1997, Netflix was founded. Yes. And the reality is the idea was ridiculous. It didn't work. Nobody would rant DVDs by mail. But with over 40 years of being an entrepreneur, I've learned every idea is bad. We just don't know why they're bad yet. The important thing is how clever can you be to come up with a quick and cheap way to test it. For example, we thought let's just have a subscribe. Description and no late fees. It was a ridiculous idea, but when we tested it, people loved it. You explored selling Netflix to Amazon two years after you'd launched. That's not a bad return for 12 to 18 months work.
But I thought it was much more interesting to take the shot and see what Netflix could become. But all of a sudden in a matter of a week or two in spring of 2000, we were gonna go broke being successful. We tried going to Blockbuster for months, but they weren't gonna save us. They were gonna compete with us. Netflix wouldn't have survived. But there's a story which has not really been told, which took one of Netflix's biggest impediments and turned it into one of its biggest assets. So
In this season of your life If you could consolidate your mission and the work that you're doing across the content you produce, the people you speak to, your professional endeavors. If you could if you could consolidate that into a singular Focused mission.
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