1058: Getting Creative Breakthroughs and Turning Them Into Action with Dr. Zorana Ivcevic Pringle

How we are feeling influences how we are thinking. There are times when ideas are flowing and flowing and flowing and you are feeling positive and you are feeling energized. And when you are in these kinds of moods, you can very quickly come up with ideas. But at other times, Ideas are not coming and everything seems stupid, right?

Well, it turns out that those kinds of feelings are also useful. They are just not useful for coming up with ideas. They are very useful for critical thinking. And if we take creative work as not just coming up with ideas, but also developing them, making them into best products we possibly can, then you see how this could be helpful.

That's Dr. Zarana Pringle. She's a scientist at Yale who has spent over 25 years researching the field of creativity. Her work has been widely published and she recently released her first book, The Creativity Choice, The Science of Making Decisions to Turn Ideas into Action. So you'll learn one, how to feel more confident when taking risks, two, how to make creative blocks work in your favor, and three, how to get the most out of AI for work.

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