STARR Restaurants: Stephen Starr. How a Non-Foodie Built Thriving Restaurants on Gut Instinct

I saw something that you talked about in this business and it it would just stress me out so much, which is Somebody might go to your restaurant five times love it and then the sixth time, something might happen that is big enough that they'll never go back and they're really mad. Yeah. You know, the more you say what you just said, the more I realize what a stupid business this is to be in. One of our landlords, Seymour Rubin, said to me, goes.

Why would you want to be in a business? where one guy, a dishwasher, could just stop the whole operation. Yeah. One guy That's it, I'm leaving. And the whole restaurant falls apart that night. Welcome to How I Built This, a show about innovators, entrepreneurs, idealists, and the stories behind the movements.

they built. I'm Guy Roz, and on the show today, how Steven Starr built one of the most beloved and lucrative restaurant groups in the country. One hit? At a time. Compared to almost any other small business, owing a restaurant makes almost no sense.

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