How to scrappily hire for, measure, and unlock growth | Crystal Widjaja, Gojek and Kumu

I felt like it was a problem that was very solvable. And we ended up renting a stadium to just hire like 60,000 drivers. And A couple of weeks. So I think Looking back.

It was certainly a risk. Like when I got there, it was in a house. And I realise I've probably made a huge mistake. But We were growing very quickly.

Even at that small scale of like four thousand orders per day. Crystal Wajia has been leading product and growth teams at some of the largest consumer businesses in Southeast Asia, including Kumu, where she's currently the chief product officer and go check. where she built and led the growth team through the early years of what is now the largest super app in Southeast Asia.

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