Advice Line with Travis Boersma of Dutch Bros

Hello and welcome to the advice line on how I built this lab. I'm Guy Raz. This is the place where we help try to solve your business challenges, and each week. I'm joined by a legendary founder, a former guest on the show, who will help me try to help you. And so if you are building something and you need advice, go ahead and give us a call, and you might just be the next guest on the show. Our number is 1-800-433-1298. Send us a one-minute message with your name, a bit about your business, and the issues or questions that you'd like help with. Or

You can send us a voice memo at hibt at id.wondery.com. And make sure to tell us how to reach you. Also, don't forget to sign up for my newsletter. It's filled with insights and ideas from the world's greatest entrepreneurs. You can sign up for free at gyros.com or on Substack, and we'll put all this info in the podcast description. Alright, let's go. Joining me this week is Travis Borsma. He's the co-founder of one of the country's most popular coffee chains, Dutch Bros. Travis, uh great to have you back on the show. Great to be back, man. So Travis, you were uh guest on how I built this back in twenty twenty three, and um and by the way, if you guys haven't

heard that story, type in Dutch Bros and H I B T and Google. to find it and of course we'll put a link in the episode description. It is Such an awesome story. And I think we we even sang together in that episode, right? Is that right? Some Cat Stevens? I think we did, yeah. We did. Well I left my happy home And uh anyway, all the cr the crazy

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