Inside The Viral Words That Make You Click - Etymology Nerd - #1086

6.7 was voted word of the year in 2025 from dictionary.com. Is that cheating? Not even a word. Doesn't mean anything. Well, you have to understand that whenever a dictionary chooses their word of the year, that's a marketing ploy by Big Dictionary to sell more dictionaries.

Yes. 6-7, of course, is this reference where if you say it, you can go viral. That's the idea behind 6-7. That's the whole joke, that this is a possibility of getting clipped, that you can cash in on the virality of it for your own game. And dictionary.com played that game, but every single person who did it also cashed in on that.

There was a Connecticut House representative, Bill Buckby, who said 6-7 on the Connecticut uh state floor. And all these people are doing the exact same thing as Talon Kinney, who is the um basketball player who started the trend, and all the Gen Alpha kids who are cashing in on it, like the 6-7 kid. All of it was a ploy for virality. And it is a realization that clip farming is the future of distribution online. Wow.

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