Building better product roadmaps | Janna Bastow (Mind the Product, ProdPad)

The whole point about a roadmap is that it's not designed to be your plan. I think about it as being a prototype for your strategy. What I mean by that is we talk about prototyping all the time in the lean world. And a prototype is essentially a way of checking your assumptions. generally we think about it in terms of a design or like a model, but think about it at the uh strategy level. So at the feature level, you'd prototype by doing a design, a mock up.

And you'd take that mock up and you'd share it with somebody and say, here's a mock-up of the feature that I'm trying to build. What do you think? And they tell you what's right or wrong, and you add some new copy or button to make it more clear, and you throw out the original. Prototype. Because it wasn't very good and you make a new one. So the value isn't

prototype the values in the prototyping process. The value isn't in your roadmap. The value is in the roadmaping process. What you're actually doing is laying out your assumptions. Of the problems that you're solving. So you're saying, I think we have this problem, then this problem.

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