transcript · 11,448 words

Spindrift: Bill Creelman

Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio

I knew where The risk. Was or at least I thought I did. But Ultimately there's

There's just risk embedded in the coolers and going up against the big soda guys and trying to do something really different in terms of the ingredients. All of that just was gonna be challenging, so Yeah, it was terrifying. From NPR is how I built this.

about innovators, entrepreneurs, idealists, and the stories behind the movements they built. I'm Guy Raz and on the show today, how Bill Creelman started out with a business plan to sell mail order smoked fish. But instead ended up creating spin drift. Selling a hundred million dollars sparkling water?

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