The Game with Alex Hormozi · 2025-11-14 · 6 min · 1,288 words

23. Continuity Offer. Discount + One Time Fee. | $100M Lost Chapters Audiobook

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Continuity offer discount plus one time fee. Spring 2015, I was walking out the front door of my Lahaba location. The sun baked the black asphalt of the empty parking lot. It was midday before the afternoon rush would begin in a few hours. Before I could take a step towards my car, a man quickly approached me, almost out of nowhere.

Hey, you the owner? I was a bit startled. I said, uh, yeah. Before I could ask what he wanted, he plowed right into his pitch. My name's Owen.

I'm a personal training manager of a gym that just went under across town. I've got a group of trainers that just want to sell personal training packages. We do about $100,000 a month in personal training sales. We just need a facility to work out of. We don't really offer personal training here.

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