Minted: Mariam Naficy

Hey, really quick before we start the show, I want to let you know about a new addition to our already amazing lineup for the How I Built This Summit in October, sponsored by American Express. Eric Ryan and Adam Lowry, the founders of Method Cleaning Products, will be joining me for conversations on the main stage. Along with founders of companies like Airbnb, Stitchfix Lift, and many others. You can get your tickets and see the full list at npr.org slash summit. So April two thousand eight you launch minted And and you're like the door's open, the shingles out, you're excited, you pop the champagne corks, and

Nothing. Nothing. Absolute dead silence. No orders. There was not a sale to be had. It was Terrifying and horrible. Horrible. And we almost I really contemplated that moment. This is a failure. We need to shut this business down. We need to give whatever remains of the money back to investors.

Because it's a it's a total failure. From MPR, it's how I built this. show about innovators, entrepreneurs, idealists, and the stories behind the movements. Don't

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