The School of Greatness · 2025-12-12 · 80 min · 12,587 words

Why 10x Goals Are Easier Than 10% Goals | Price Pritchett

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What is a quantum leap in the first place? Can you explain that and define what a quantum leap is? And then we'll talk about how people can create that in their life. In 1974, I moved from Chicago, the firm I was with there, to Dallas and started my own company. And then at the end of the 1970s, I decided to change our game.

and make a quantum leap. And in your own business. In my own business. So so what were you doing then? You were working with corporate clients at a certain rate and you had a certain amount of clients making a certain amount every year, maybe incremental gains.

Exactly. Year after year, 500%. Yeah. You know, business was going well, but I realized that, well, what I was seeing on an individual executive level in terms of the quantum leaps, you know, there's vast differences in terms of people's achievement levels. Companies would do the same things because let's say you got Company A, $500 million company, 7% annual growth, okay, and it's doing good.

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