HIBT Lab! Nas Company: Nuseir Yassin
Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio
Hello and welcome to how I built this lab. I'm Guy Raz. And just a reminder, this episode of How I Built This comes out each Thursday, and it's a little different from our Monday show. Here on the lab, we focus on three main types of entrepreneurs, founders who are trying to build world changing technology or working on ways to change how we live. We also talk to the new generation of media entrepreneurs, so YouTubers and other content creators, and occasionally you'll hear from past guests of how I built this who have an update to their story. Yeah.
Anyway, my guest today is Nosir Yassin. He's probably best known as the creator behind Nas Daily. Now Sire started Nas Daily in 2016, right around the time he quit what he calls a mind-numbingly boring job as a software developer. Nusir decided to travel the world on a fixed budget and create a one-minute daily video for 1,000 straight days. Over time, he picked up more than forty million followers on Facebook. Today, he's turned his brand into a multi-dimensional media business.
He's created an ed tech company that offers courses on how to become a content creator. He's built a software brand that helps content creators manage their communities and monetize their content. and he has a brand studio that produces videos for corporate clients. Now Sire grew up in a small village in northern Israel and it wasn't an easy upbringing. He struggled with his conflicting identities. He's a Palestinian who is also a citizen of Israel. So first of all, this is a background I do not recommend to my worst enemy.
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