The Game with Alex Hormozi · 2025-12-04 · 70 min · 16,455 words

It Took Me 14 Years to Realize What I’ll Tell You in 70 Minutes | Ep 916

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Recently, I sat down with 100 business owners where I shared tactical advice that I've learned from the past decade of business. So everything from sales to marketing to hiring to productivity and even mindset. And so I'm going to compress a decade of business knowledge that I've learned into lessons that you can use right now. Starting with number one, you're not disciplined if you like the thing you're doing. So I'll give you an example.

So I used to work in the fitness industry and I had lots of fitness business owners who'd say, like, I'm so disciplined because they were like, I work out at 5 a.m. every day. I never skip my my meals or my workouts or whatever. But the reality was, I would then ask that same business owner, hey, how have you been doing with work in your leads? You know, I haven't been working them as hard as I should, blah, blah, blah, blah.

And so I would then look at them and say, you're not disciplined because you only are consistent with the things you like. Discipline is about being able to be consistent with things you don't like. So here's me going into more depth explaining that exact concept. Do you consider yourself disciplined? Uh, with things I like.

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