CEO Diaries: Bozoma Saint John on Growing Through Grief & Leading with Purpose
Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio
In today's moments episode, we're featuring one of the most iconic brand builders of all time, the former CMO of Netflix and chief brand officer of Uber, Bosma St. John. Bosma's perspective on marketing is fresh because it's not just about algorithms or trends, it's about something far more powerful. It's about curiosity. Curiosity about people, why they choose what they choose, what moves them, what scares them. And what makes them say yes. in B to B marketing, just like in life.
We're not talking to businesses, we're talking to people. So if you want to understand the real edge behind influential marketing, this is the moment to listen in. encounter with Spike Lee's agency. Yeah. So for people that don't know who is Spike Lee. And how did that happen?
Spikely is blacky blackity black, first of all. All the blackness. Uh no, but he he is a Um Film director. Really?
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