How I Built Resilience: Live with Christina Tosi and Gary Erickson & Kit Crawford

Hey, it's Guy here, and before we start the show, I wanted to let you know about a short anonymous survey that you can take to let us know what shows and podcasts you're listening to. If you want to help, you can go to npr.org slash podcastsurve. It won't take up too much of your time, and this is a great way to support your favorite shows. That's NPR dot org slash podcast survey. And thanks. So as some of you know, we've started a new series of online video conversations where each week I talk to founders and entrepreneurs about how they're building resilience into their businesses right now. And in case you miss these conversations, when they happen live, we are posting excerpts right here in your podcast feed.

And today we're bringing you two conversations. Later in the show you're gonna hear from Gary Erickson and Kit Crawford, the CEOs of Cliff Bar. But first we'll start with Christina Tosey, the founder of Milk Bar. Milk Bar is a chain of bakeries with 18 locations in the US and in Canada. And when Christina opened Milk Bar in 2008, the country was crumbling in the midst of a recession. But Christina was confident that her cookies were good enough to sell and She was right. For$2 apiece, New Yorkers would line up to buy her cookies, even in those scary, unpredictable days. And those instincts, the ones that have pulled Christina through the recession and hurricane Sandy.

have prepared her for this moment. Since March, only five of Milk Bar's 18 locations remain open for pickup and delivery, and three of those locations are being put to work as online bakeries, where Christina and her team are sending cookies and cakes and pies to anyone around the country, including health workers. Christina spoke to us after a shift at Milk Bar's Commissary in Williamsburg, Brooklyn, where she's going in every day to make sure that cookies are getting made and that her employees Taken care of. So um

We already have this episode, so unlocking it is cheap and permanent: the full transcript, segment and word-level timestamps, and .txt, .srt, .vtt and word-level JSON downloads, as many times as you like, forever.

10 free credits is 10 episodes like this one a month. Episodes nobody has transcribed yet cost their length in hours, because we have to actually transcribe them.