Health-Ade Kombucha: Daina Trout (2020)

Hello everyone and happy new year. I just want to let you know that we'll be back next week with a brand new episode of How I Built This, but until then, we want to bring you this really inspiring episode from our archive. It's my conversation with Dina Trout, the co founder of HealthAid Kombucha. Dina was a biochemist who partnered with a pharmaceutical rep and an aspiring musician to start And then they grew the brand into a two hundred and fifty million dollar business. This episode first ran in the fall of twenty twenty. Hope you enjoy.

There were days in the summer That we were making Fifteen hundred bucks in a market? Wow. It surprised us and it surprised the farmers market people.

But First of all, you couldn't walk through the market and not taste our kombucha. We would make sure that everybody who walked by our booth Got a sample. How'd you do that?

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