Advice Line with Eric Ryan of Method returns

Hello and welcome to the advice line on how I built this lab. I'm Guy Raz. This is the place where we help try to solve your business challenges. Each week, I'm joined by a legendary founder, a former guest on the show. who will help me try to help you. And if you're building something and you need advice, give us a call and you just might be the next guest on the show. Our number is 1-800-433-1298. Leave us a one minute message that tells us about your business and the issues or questions that you'd like help with. All right, let's get to it. Joining me today is Eric Ryan. He's a serial entrepreneur and the co-founder of Method. Ollie, Welly, Tandy, just a whole bunch of incredible brands and that's not all of them. Uh and this is actually the second time Eric has joined me on the how I built this advice line to take your calls. Eric, thank you so much for coming back. So happy to be back, guy. Thank you for having me. And of course, if any of you listening haven't heard the original story about how Eric and Adam Lowry built the cleaning products brand method.

You gotta check it out. It's an awesome story. We will put a link to it in the show notes. Um Eric When you were b uh on an advice line back last summer, we got an update on some of the projects that you had kinda wound down. Give us a sense of what's going on right now. What are you up to? You are s you are so busy, you've got all these different Things happening at the same time, give us an update. Yeah, so I've moved much more into the uh venture investing space. And uh I joined Greycroft. We are launching a new hundred fifty million dollar dedicated consumer fund. We just made our first two investments. So I've officially made the move from entrepreneur to investor.

Wow, and how does that feel? I mean, you were on the other side of the table for so long and uh probably had some opinions about some of the investors that you you talked to. Yeah. What is that what's that like? You know, it's like when you're an entrepreneur, as we're about to talk to several of'em today. You very much feel like a quarterback. And you get sacked over and over. So to be on the sidelines and playing coach feels really good. Where you could say to somebody, get back in the game, you got this. Um so after years of getting sacked, it's it's uh I'm really enjoying starting to play coach.

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