How I Would Build a $10M Service Business (If I Had to Start Over) | Ep 1004
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I'm about to help a complete stranger build a seven million dollar per year business. I'm gonna give him a step by step roadmap on exactly what he needs to do. And ninety days later, we're gonna check in with them to see what actually happened. And for all the business owners watching, I've Scale 10 businesses past 10 million, three past 100 million. And I've realized an important lesson, which is that businesses behave in patterns at all levels. And so you can take any of the principles and tactics and apply them to your specific business and industry at its current size. There are far more similarities than there are differences. And so with that being said, Let's go be Caleb. Ready to rock? Ready to rock and roll, brother. All right. Tell me about the business. So first off, my name is Caleb with a K. I own Key Roofing Company. Also with a K. Yeah. Alex with Hey, nice to meet you. Yeah.
So we are a premium and luxury roofing gutter and downspout contractor in St. Louis, Missouri. So we've been in business for two months. The current revenue, we're a little bit shy of 41,000. Profit is twenty four thousand two hundred and forty eight, somewhere about fifty nine percent So you're doing like twenty K a month ish. Yep right now. Correct. The goal within the next three years is gonna be seven to ten million. Okay. Love that.
So how you get customers? So the way that we get customers, um, two primary acquisition channels currently is door knocking. So I do a ton of canvassing, and then also referrals, whether that's doing a great job for the person that I currently meet. Or people within my internal network. Yeah. Um so with the money stuff, I have two streams of revenue. With the full replacements, my average ticket year after year is about eighteen to twenty five thousand. The greatest thing about being the solution for the smaller problems is these jobs, Alex, they typically chunk up.
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