Author and Podcaster: Tim Ferriss

There's a difference between persuading someone. Two purchase a product and debating with someone who has no intention of ever changing their mind. I wasn't making that my job, which I think a lot of people do. They make it their job to convince the world and you shouldn't convince the world, you should convince the people who match most closely to what you're providing. Yeah. So I came to believe really early on that it's not about the number of people who don't get it.

It's about the number of people who do get it. From MPR is how I built this. show about innovators, entrepreneurs, idealists, and the stories behind the movements they built. Guy Roz and on today's show, how Tim Ferris, as an entrepreneur, author, investor, and podcaster.

to a multi-million dollar brand. 2007, a completely unknown writer named Tim Ferris published an obscure book. Called The Four-Hour Work Week. The book basically outlined how Tim escaped the 9-5 grind. by outsourcing most of his job to other people. The small number of influential critics who even noticed the book

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