Freakonomics Radio · 2026-02-18 · 57 min · 7,913 words

All You Need Is Nudge (Update)

Listen to the original audio · Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio

Hey there, it's Stephen Dubner. One thing I love is going through the Free Economics Radio archive and resurfacing some of our favorite episodes and some of our favorite people, like Richard Thaler. The episode you're about to hear was first published in 2021. We've updated facts and figures as necessary. I hope you enjoy it.

And if not, you can blame Thaler. I know we're talking about nudge, but I also know that you like what you like, and you don't like what you don't like, and you can be a little, no offense, you can be a little touchy. Sometimes. Touchy? Sh you call me touchy?

No, no, no, not touchy. Touchy. What? Well, I don't even know what word you're saying. Sensitive?

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