Babylist: Natalie Gordon. How a new mom used nap time to build a $500M business.
Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio
Our current CFO, Jocelyn, we gave her a presentation to do. And her presentation started with Here's all the ways e commerce is terrible, and we should not be going into it. You have to collect sales tax, unlike for every state. You have to deal with returns. You have to deal with products that are being discontinued.
We were So naive about how hard. It was actually gonna be to do the logistics side of this business. Welcome to How I Built This, a show about innovators, entrepreneurs, idealists, and the stories behind the movements.
They built. Guy Roz and on the show today, how a bad experience in a big box baby store led Natalie Gordon to build an alternative, a website that grew into one of the most popular registries in the country. Baby list. Yeah. Babies need a lot of stuff.
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