transcript · 12,624 words

Away: Jen Rubio

Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio

So the plan was Launch before Christmas, get a lot of press. Sell a lot of suitcases. But we found out when we placed our order that there was no way that our bag would be ready before Christmas. Which

I don't know why it was so surprising to us. We were like What do you mean, like we have this timeline in the spreadsheet and it said that if we ordered the bags by August, we would have them for the holidays. Yeah. And it was as if like someone had said like we had to stop doing the company.

Drama NPR is how I built this. Show about innovators, entrepreneurs, idealists, and the stories behind the movements. Built. Guy Raz and on today's show, how a broken suitcase inspired Jen Rubio to design a better one. And in the process, disrupt the multi-billion dollar luggage industry.

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