SpotHero: Mark Lawrence

The problem I think in San Francisco is You've got some really hot competitors, right? Yeah. I mean this was quite possibly One of the most stressful periods that we had experienced to date. Not only had we had only raised seven

million dollars, but these companies had raised forty, fifty, sixty, seventy seven million dollars. Wow. I remember a board meeting where I was told Mark We've been telling you're going slow, you're not expanding fast enough, and now there's this new model and it looks like you guys are dead. You're being disrupted before you have the chance to disrupt.

Welcome to How I Built This, a show about innovators, entrepreneurs, idealists, and the stories behind the movements. They built. I'm Guy Raz and on the show today, how thousands of dollars in parking tickets drove Mark Lawrence to launch Spot Hero. A service that since launch has parked.

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