Moment 152: The Top 4 Most Successful Stories From Women in Business!

Uh But this kinda brings me on to a wider point about And as you say, the reason why you're in Saudi is this battle that I know you've had through your career with men kind of underestimating you or sexism, which I guess started when you first got the job at Birmingham. Yeah, I mean I remember my first um

Away game. I think it was Watford. And I turned up and I said, Oh hi, could you tell me where the boardroom is? And this little old boy little steward on the desk, he went, Oh, director's wives over there. And I said, That's interesting, but where where is the boardroom? And he said, Dear, you don't understand the director's wives go in the ladies' room. And I said, No, I I don't think it's you understands. I am the managing director, so I want to know where the boardroom is. And this little boy put his little glasses on. He went, Oh yes. He said, Yes, you're that woman. Stay here and I'll find out what to do with you. Because there were no other women in football. So there was never a woman in the boardroom and women weren't. you know weren't welcome in in boardrooms'cause it was meant to be the place where the directors all men and of course they were all men.

And I remember thinking that it was the very first door I'd kick down. And I was determined that I would keep that door open as wide and as long as possible to get as many other women through as possible. And that is something I've spent my last thirty years doing. It's really important to me. It's really important that That there is a sense of equal and equal play and equal respect for everything that you do, regardless of Where you're from, what sex you are, what your beliefs are, how you look, where you're educated, equality is very important to me. Why do you think it's so important to you in particular?

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