“$100M dollar brands are being built for boring products” - Harley Finkelstein of Shopify

This is serious podcasting over here. Sean, the last time I did this, actually I I literally pulled up the date of it. It was in twenty twenty. I think you were in like a wife beater. And then you went to the bathroom and I heard you flush the toilet. I'm scared. That's how far we've come here. Hey, we haven't come that far. But I want to

I'm putting my all in it like a day's off. On the roadless travel, never looking back. I have a Shopify crazy business story for you guys. Go to your internet browser real quick and go to touchland.com. Harley, you might know Touchland. Oh yeah, of course. I I in fact I've given out them as like at at events. But their headline doesn't make sense. It's sensory essentials that bring delight to everyday moments of care. I uh is that perfume? It's hand sanitizer. So here check this out. This story's pretty crazy. This person starts out She's

distributing like hand sanitizer in Africa, where you know, like sanitation is super important, people get really sick because it's, you know, they don't have clean water to be doing blah blah blah. And she she gets this idea, like what if I Made hand sanitizer sexy. Because at the time. Pure Purel.

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