Are Huge Sales Pages Worth It or Just Too Much?
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What up, Liz Wilcox here and welcome to Ask Liz, the bite-sized weekly podcast to answer all your questions on online business, entrepreneurship, lifestyle, design, and personal development. Remember, these episodes are a new format of the Smart Passive Income podcast where you bring in the questions. The link will be in the description for you to record a question. And I, Liz Wilcox, will answer them. So this week's question comes from Patricia.
Liz, how big does my sales page need to be anyway? I just created a new product and I see all these sales pages out there and I just don't know what exactly is necessary and what's overkill. All right, so Patricia didn't give me a lot of info on her sales page or I mean on her product, but here are some criteria for how I determine the size of my sales page. So first of all, a small sales page is, you know, like probably 400 words or less. And I make a small sales page when the price is a no-brainer, you know, something like maybe under 20 bucks.
I'm in entrepreneurship, right? So anything under 20 bucks is usually a steal of a deal, right? Also, I make a small sales page when all the heavy lifting is behind the scenes. For example, I just did a training that's $150, but I had used my email list. to work up that topic.
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