Should We Rebrand Our Legacy Business?
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From the headquarters of Ramsey Solutions, this is Entree Leadership. I'm Dave Ramsey, your host with over 30 years of experience leading in the trenches right alongside you. If you got a question you want to ask, click the link in the description. Sean is in Buffalo, Wyoming. Hi, Sean, how are you?
I'm doing great, Dave. How are you doing today? Better than I deserve. What's up in your world? Well, I'm a co-owner of a commercial roofing company in Wyoming.
Actually, my family and I recently acquired the business. It's been around for over 40 years. We have about 25 employees and a three-year average revenue of 6.3 million. And we started to think about investing in marketing to expand and diversify, and that kind of brought us to our logo, possibly updating it. So my question is, is it wise to rebrand the logo?
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