Should I Grow My Email List or My Reach on Socials First?

What up, Liz Wilcox here, and my voice is a little raspy because it's early in the morning, and these are my first words of the day. So I am really excited to get into this ask, Liz, and I think this will be a short and sweet, but super impactful. Episode. So my email list sits around Five hundred.

And the usual advice is to grow it. with the lead magnets. But that assumes that people are already seeing your social posts in order to see the call to action towards the lead magnet in the first place. So I guess my question is if someone has a small book Decent social following. Where's that leverage point?

growing the list first or growing the reach first. And how did you personally break that cycle in your own business? Thanks so much. All right, so it is twenty twenty six at the time of this recording, almost twenty seven. And I really believe you can go either way. This is sort of like a chicken or the egg situation, which one came first.

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