All episodes of The James Altucher Show

The James Altucher Show · 2026-01-14 · 74 min · 15,256 words

From the Archive: Sara Blakely on Fear, Failure, and the First Big Win

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This isn't your average business podcast, and he's not your average host. This is the James Alteger Show. Presenting the archive, classic episodes that remain timeless, the raw, unfiltered conversations from the early days in which people shared their failures and showed us exactly how they rebuilt everything from the ground up. So sitting at the dinner table with my brother, my dad would say, What did you fail at this week? And if we didn't have something that we had failed at, he would actually be disappointed.

So the only failure for me feels like when I don't try something for fear. Like if I'm afraid to do it and I don't do it, then I've failed. If I do it and it doesn't turn out great or I make a fool of myself or I embarrass myself or whatever. That that's not the failure.

I'm gonna show you what my product can do in and out of clothes. And she followed me down the hall and I went in the stall with and without spanks on with these cream pants and she took one look at it and goes, it's brilliant. And I remember one day I was working 24 hours, seven days a week, which you have to do with this for many, many years, but this was early on in my journey and I just started crying in the aisle of office depot. I just literally sat there and wept and this man was like buying folders or something and he turned he's like honey are you okay and I was like what is a bill of lading

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