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Masters in Business · 2025-05-18 · 16 min · 2,434 words

Targeting Sickle Cell Disease (Sponsored Content)

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Since you're a subscriber to this Bloomberg podcast, we thought you'd be interested in a six-episode sponsored podcast called Targeting the Toughest Diseases, produced by Vertex Pharmaceuticals and Bloomberg Media Studios. It explores the innovative tools, methods, and unique philosophy Vertex Pharmaceuticals is using to search for treatments for some of humanity's most challenging diseases. Here's a recent episode. And it's like if someone grabs your body and twists in the opposite direction with each hand. It's like you can feel the pressure in your bones and you can just feel every part of your body is hurting.

Twenty years ago, during her sophomore year in college, Terry Booker was hit with the worst pain of her life. My legs were burning and then it just went up throughout my whole entire body to the point where I was unconscious and I was put on life support. I wasn't able to breathe on my own. They told my mom I had kidney failure, I had Lung failure.

There was no clear path to treatment for her, just uncertainty. They said you just pray because we don't know what's gonna happen to her. What happened was, she got better for a while, but then the pain returned and she was back in the emergency room. Her recurring visits to the ER seeking relief from the pain revealed a second problem. Not a medical one, a societal one.

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