Level up your copywriting w/ Sam Parr | E2226

Like I wasn't selling anything particularly special. And so I started like Googling how to be a salesperson. And uh I learned about this thing called copywriting. And what I realized was if I could take my ability to sell one to one, which I eventually learned how to do and put it on paper, you could sell one to an infinite number. There was a guy named David D'Angelo.

He would write these like 5,000 word emails where it's just plain text and they were making $30 million a year selling ebooks on how to like Hook up with the girl. What percentage of the lessons persist and kind of hold true in the current moment? All so basically there's a lot of sales pages that you go to and it's just tons and tons of words. You're gonna say, that doesn't work on me.

That used to work then, it doesn't work nowadays. And you're gonna like see like cheesy headlines and all that stuff. You're gonna think, none of that works on me. You're wrong. It does.

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