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The James Altucher Show · 2025-03-12 · 111 min · 21,185 words

Being Authentic as F*ck with Sun Yi

Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player

Well, I had such a great conversation with my good friend Sun Yi. On his podcast called Authentic as Fuck. And I felt like I had to say The

full name of the podcast because I wanna be authentic and if you just like bleep then you're not being authentic. But It's a real important issue. Like everybody always talks about oh You know, I've gotta have a personal brand or make a personal brand. Let's not forget

The word brand I r I respect marketing companies and ad agencies that work on branding and so on. But the word brand itself. Is a nice way of saying Somebody is lying to you.

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