How to Create a Cult-Following in an Unattached World with Jason McGowan and Sawyer Hemsley: An EOFire Classic from 2021
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Light that Sparkfire Nation, JLD here, and welcome to Entrepreneurs on Fire, the only daily show interviewing the world's top entrepreneurs seven days a week. Today we're pulling a classic episode from the archives and we'll be breaking down how to create a cult following in an unattached world. To draw these value bombs, I brought Jason McGowan and Sawyer Hemsley in the Eo Fire Studios. Jason and Sawyer founded Crumble Cookies in 2017, now the fastest growing franchise and second largest cookie company in the nation with 260 stores and 36 states in just four years.
And today, Foundation will talk about how you should not be afraid of going after something even if you're not experienced, how to connect with your audience on a personal level, and do not skimp on quality of service and product and oh so much more. And a big thank you for sponsoring today's episode goes to Sawyer, Jason, and our sponsors. Over 41,000 businesses have future-proved their business with Netsuite by Oracle, the number one cloud ERP, bringing accounting, financial management, inventory, and HR into one platform. Download the CFO's guide to AI and machine learning for free at netsuite.com slash fire. Sawyer, say what's up to Fire Nation and share something that you believe about becoming successful that most people disagree with.
What's up, Fire Nation? This is Sawyer. Now, something I believe that has made, you know, our brand successful, me personally successful, is to not be afraid to go after something even if you're not experienced. Now, in the cookie world, we had nothing No knowledge, not as much as we would have liked, diving into the cookie world, but we weren't afraid.
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