All episodes of In Good Company with Nicolai Tangen

In Good Company with Nicolai Tangen · 2026-09-02 · 38 min · 6,442 words

John Deere CEO: Farming's Future, Autonomous Tractors and AI in the Field

Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player

I I have a farm myself and I bail hay. And the quality of the bail that I can produce is only as good as my experience set. So you know, when I think the the the hay is at a point where it can be harvested, I get in the the moco, I cut it, and then I sit in the tractor and I'm bailing it, I'm listening for things, I'm looking at the computer, but the end product is gonna be is only as good as I am. I'm Nicola Tanyan, the CO of the Norwegian Sovereign Wealth Fund, and today I'm joined by John May, the CEO of John Dere. Now

When you think of John Dare, you may think of green tractors, and indeed there is a green tractor. Standing behind John here on the screen. But a company has become one of the most advanced technology companies in farming. Tractors that drive themselves, AI that tells uh weed from a crop. And John is the man behind the shift.

He spent almost his entire career at there and now he is trying to turn the maker of farm machines into a real technology company. John, warm welcome. Thank you. It's great to be here and thanks for including me on your podcast. Fantastic. Now, John, you became CO in twenty nineteen and then very quickly after that you launched

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