#98 Enzo Ferrari (the making of an automobile empire)

Ferrari was a genius of entrepreneurship. A visionary who possessed the ability to realize his dreams. When asked how he wanted to be remembered, he famously replied As someone who dreamt of becoming Ferrari. Ferrari was animated by an extraordinary passion

that led him to build a product with no equal. He started in a tiny village in northern Italy. Which thanks to him became the epicenter of the most exclusive automotive production in the world. Ferrari had two fundamental talents. First, he was by his own admission.

A shaker of ideas in men. Gifted with a charisma that effortlessly captured anyone who crossed his path. Ferrari could stimulate the energy and creativity of his colleagues. Like no one else. He was very demanding.

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