HIGHLIGHTS: Debra Crew - CEO of Diageo
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Mm. Hi everybody, tune in to this short version of the podcast, which we do every Friday. For the long version, tune in on Wednesday. Mm. Hi everyone, I'm Nikola Tangen, the CEO of the Norwegian So on Wealth Fund, and today I'm here with Deborah Crew, the CEO of DiAJo. Now Yojo
One of the most successful brand builders in the world. They have a portfolio which includes things like Smirnov, Guinness, Baileys, Johnny Walker. Lots of great tequila brands and tank array in the gin sector. We own two point two percent of the company. Equivalent to one point three billion dollars.
Pleasure to have you here. It's great to be here. Thanks. Deborah, what's happening in the spirits industry just now? First of all, we see a really long runway for growth in beverage alcohol, and particularly in spirits. And uh you know, and it's it's Total beverage alcohol has been growing consistently for twenty plus years.
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