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Squiggly Careers · 2026-05-26 · 32 min · 7,363 words

#563 Finish Line Focus: How to Build Momentum Towards Goals That Matter

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I can't remember the last time I was this productive. You just don't really say statements like that. I've got loads of energy, I'm getting stuff done on fire. Um, which again, not a very serious statement. Fire.

I was, honestly, I was I did get so much done, not we. We looked into it and there is something called the goal gradient effect, or as we're calling it, the finish line focus. The nearer the finish line, you are, the harder you push. And the progress itself becomes really motivating.

You get to the centre of the maze every month rather than get to the centre of the maze at the end of a year. So you're more motivated to hit your targets because you know there's a bonus at the end of the month. I hate the idea of handling something in late. Like I still have those nightmares. Do you still have those nightmares ever?

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