transcript · 12,993 words

#307: The World's Great Family Dynasties: Rockefeller, Rothschild, Morgan, & Toyada

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This is a book about family and business. At its heart is the dynasty. The succession and interaction of family members over generations. And the firm. The business unit that embodies and expresses

This interaction. I shall define a dynasty as three successive generations of family control. No small achievement. Growth, diversification, and technological advance. Can all work against the continuity of the family firm.

I shall add another. Success. Simply put. As the firm develops power and prestige.

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