#359 The Russian Rockefellers: The Nobel Family Dynasty

You and I always talk about this phenomenon that reoccurs throughout the history of entrepreneurship. That you can always understand the son by the story of his father. The story of the father is embedded in the son. The story you're about to hear is one of the most remarkable industrial odysseys ever told. And at the center Is this relationship?

Between a father and his two sons. This family dynasty. was a great inventor, but he wasn't a great entrepreneur. He knew how to build great products. But he didn't pay enough attention to the financial side of his business.

And as a result, he goes bankrupt. That is a mistake. that his two sons actually learn from And successfully avoided. His sons, Ludwig and Alfred, were both world-class entrepreneurs and some of the wealthiest people on earth. when they were alive, they both built their businesses.

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