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Entrepreneurs on Fire · 2025-11-12 · 24 min · 4,300 words

How to Survive and Thrive When Things Get Tough with Susan Weinschenk

Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player

Boom, shake the room, Fire Nation. JLD here, and welcome to Entrepreneurs on Fire, brought to you by High Level, the all-in-one sales and marketing platform. Today we'll be breaking down how to survive and thrive when things get tough. To drop these value bombs, I brought Susan W into EOFire Studios. Susan has a PhD in psychology and is the chief behavioral scientist and CEO at the Team W Inc and author of several books.

Today we'll talk about how to identify if we should keep going or throw in the towel when times get tough. Also, the three most important things to plan for before the times do get tough, how to know when to pivot and what to pivot to, and oh so much more. And a big thank you for sponsoring today's episode goes to Susan and our sponsors. Did you know Shopify is the commerce platform behind? 10% of all e-commerce in the US?

If you want to see less cars being abandoned, it's time for you to head over to Shopify. Sign up for your $1 per month trial and start selling today at Shopify.com slash on fire. Are you ready for the ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies? Build funnels. automate follow-ups, manage clients, and even white label your own software.

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