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Behavioral Grooves Podcast · 2026-06-25 · 74 min · 10,323 words

The Godfather of Influence: How Robert Cialdini Changed the World, Part 1

Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player

Take a moment to picture something completely ordinary. Your electric bill. You open it. On your phone or from the envelope in your mailbox, just look at it. Don't look at the amount.

Not the due date. Just the way it looks. You see something different. There's a small chart you don't remember seeing before.

Clean. Simple. It's a bar chart showing how much electricity you used last month. But that's not the surprising part. Right next to your bar are two others.

That is the first couple of minutes. The rest is $1.49.

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