All episodes of Entrepreneurs on Fire

Entrepreneurs on Fire · 2025-10-10 · 27 min · 4,782 words

How College Sophomores Turned $20, a Cellphone and a Dream Into a Cookie Company with Tiffany and Leon Chen: An EOFire Classic from 2022

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Boom, shake the room, Fire Nation. JLD here and welcome to Entrepreneurs on Fire, brought to you by High Level, the all-in-one sales and marketing platform. On today's classic episode, we'll be breaking down how college sophomores turned $20, a cell phone in a dream, into a cookie company. To drop these value bombs, I brought to Tiffany and Leon Chen into EOFire studios. In 1999, Tiffany accidentally stood up Leo Chen for a date.

As an apology, she baked and delivered a batch of warm cookies, and the concept of warm cookie delivery was born. And today we'll talk about how you have more chances to succeed if you build and focus on growing your company first before raising money. And there is no one way to get it done. We talked that through and oh so much more. And a big thank you for sponsoring today's episode goes to Leon Chen and our

Sponsors. Are you ready for the ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies? Build funnels, automate follow-ups, manage clients, and even white label your own software. Say hello to our featured partner High Level and visit highlevelfire.com to start your free trial today. Fire Nation, it's time to stop guessing and start winning with a proven playbook.

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