The Amy Porterfield Show · 2026-08-18 · 20 min · 3,426 words

The Hire That Buys Back Your Time

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You're the ceiling on your own business, and you know it. You know you need help. You can feel it in how every week goes. The reason hiring feels impossible is that the work is one big undifferentiated pile in your head. I used to edit all of my own training videos. There were so many other things I should have been spending my time on, and I didn't let that go. You don't start by hiring. You start by getting clear on what you'd even hand to someone else. My guest today.

Is a dear friend of mine. One of them goes. That one over there, she's big money. And was my guest today. Her name is Amy Porterfield. Amy Porterfield is ever amazing. Best selling author of two weeks' notice, Miss Amy Porterfield. You know you need help. You can feel it in how every week goes. Everything runs through you. The launches, the emails, the contractor questions, the invoices, the customer issues that land in your inbox at 9 p.m. If you stepped away for two weeks, you're not sure the business would keep moving without you.

Right? You're the ceiling on your own business and you know it. So You've thought about hiring, of course you have, but every time you get close, you hit two walls. The first one is you don't know who to hire.

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