Tiny Offers, Big Results: How to Sell in a Trust Recession

Hey there. Welcome to the Amy Porterfield Show. Some of the mistakes that I see people make most frequently are putting too much into a tiny offer. Like the they think, oh, I'll just put as much as possible and it'll be really valuable and people will want it.

But then it's almost, it feels too vague or it's not specific enough. And the offers that I see that work the best are so much more specific than you could ever imagine. So you know over the last few months I've been talking a lot about how the online landscape has been changing dramatically. And I really do think that I have some weight behind this because I've been in this for 16 years and I have seen what it takes to create and launch profitable digital courses and memberships and coaching programs.

So I've gotten a front row seat for many, many, many years. And I have to tell you, what has happened over, let's say, the last nine months especially has been astounding to me. I've really seen a shift. Essentially what I've been talking about a lot, and I've had many episodes around this is what used to work is not working as well anymore. It's not that it's not working at all, just not as well.

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