The Art of Manliness · 2026-08-04 · 57 min · 12,282 words

Big P vs. Little P Purpose: Why You Don't Need to Find Your One True Calling

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If you've ever bought anything from the AOM store, Shopify handled that transaction. We've used Shopify to run our store for years, and the reason is simple. It makes selling stuff online so dang easy. A lot of guys have a business idea that's been kicking around in their head for years. What often stops them from acting on it is the logistics. Setting up a website to sell your stuff seems complicated, so the idea just stays an idea. Shopify removes that excuse. It puts everything you need to run an online business in one platform. Their templates and AI tools will get a good looking site up and running fast, no coding needed. The checkout is smooth so customers actually complete the purchases instead of abandoning their carts. And if you get stuck on something, Shopify has built an AI assistant called Sidekick that can help you troubleshoot and keep moving. Shopify powers millions of businesses worldwide. It's worked for us for years, and I reckon it will work for you.

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So Kate and I spent the summer creating a fire pit area in our backyard. We've got teenage kids. We've wanted a spot where they can hang out with their friends and where we can roast s'mores together as a family. When it came time to find the actual fire pit and the benches to go around it, we went to Wayfair. That's where we usually start when we need something for the house. Wayfair has thousands of products across every style and budget. And the thing that makes shopping there easy is the reviews. There are more than 20 million verified five star reviews on the site, plus customer photos. So you can see what a piece actually looks like in somebody's real backyard. Instead of a stage showroom shop before you buy it. Wayfair also hand vets products through a 10-point quality inspection, and those get marked as Wayfair Verified. So whether you're making a fire pit area in your backyard.

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